The results are in: Amazon’s third annual Prime Day on July 11 was its biggest day ever. The company’s made-up shopping spree, extended by six hours this year and available only to members of its $99-a-year subscription service, outshone Black Friday and Cyber Monday to smash all of its previous records. According to Amazon, sales …
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Amazon Prime Day is coming: here’s how to win the Buy Box
Amazon said Prime Day 2016 was its biggest sales day ever—even small sellers reaped the rewards, reporting a three-fold upswing in sales versus the inaugural event in 2015. And this year’s extravaganza, kicking off at 9 p.m. EST on July 10, is shaping up to be a boon for business as well, with thousands of …
How to protect your Amazon store from predatory competitors
xSellco teamed up with Cynthia Stine of eGrowth Partners to reveal the precautions you can take to protect your Amazon store.
3 ways to optimize your Amazon Sponsored Products strategy
Amazon Sponsored Products is one of the most powerful tools for driving discoverability and incremental sales for Amazon sellers. Here’s how to use it.
[Webinar] Win new customers with Amazon Sponsored Products
Grow your business with Amazon Sponsored Products In this webinar CPC Strategy’s Manager of Marketplace Channels, David Cooley, joins xSellco eCommerce Specialist Aideen Kerr, to provide detailed insights on how to use Amazon Sponsored Products, Amazon’s pay per click platform, as a tool for long-term business growth. 2016 was a year full of change for …
Amazon extends ban on incentivized reviews to EU marketplaces
Amazon is sending a clear message to marketplace sellers – you can’t buy trust. Amazon has now extended the ban on incentivized reviews to EU marketplaces, following on from the same change to the Community Guidelines that occurred in the US on October 3rd 2016. Amazon is outlawing sellers who offer people free gifts or …
How to win the Amazon Buy Box webinar
How do the most successful Amazon sellers win the Buy Box? In our webinar, eCommerce specialist Lisa Byrne analyzes the essential performance metrics that Amazon sellers need to achieve in order to win the Buy Box. Sellers need to keep a close eye on their Account Health on Amazon Seller Central to see where there …
Seller tips from Amazon experts at UK Online Seller Conference
xSellco attended the UK Online Sellers Conference in London at the end of October – there was an impressive panel that consisted of former Amazon employees as well as top performing sellers. Avoid incentivized reviews at all costs A lot of the talk at the conference was about how Amazon banned incentivized reviews in the …