Why flawless communication with customers is the key to providing an excellent customer service experience.
Multichannel
Online reviews are the new word-of-mouth: what you need to know
Your brand is your reputation. And in today’s digitally driven world, news about your business—both good and bad—travels fast.
How does a 65-year-old brand stay relevant in an eCommerce world?
Beer Nuts first appeared on U.S. shelves the same year as color televisions did. The world has changed a lot since; so has Beer Nuts’ business.
3 tech tools that will boost your bottom line
Investments in e-commerce technology are on the rise—but are sellers pumping cash into the wrong tools? A recent report from IFTTT found that 60 percent of retailers have increased their technology budgets, choosing to invest in personalization, social media and artificial intelligence (AI). However, IFTTT’s research also found that the average consumer isn’t ready to …
Customer experience surveys: why you need actionable feedback
Customer experience surveys are a vital part of every business strategy, intended to provide valuable feedback for e-commerce businesses, but difficult to master. The trick to customer experience surveys and getting people to actually fill them out is to know their purpose, vary the question types, ask questions clearly and consistently, automate wherever possible and …
Best practices for automating feedback requests in 2018
When you can hail a taxi from your smartphone at the push of a button, you have no excuse not to automate your feedback requests, too. A well-known statistic in e-commerce is that 85 percent of people trust reviews as much as personal recommendations when it comes to purchasing something online. For that reason alone, …
900 sellers reveal the true challenges of e-commerce customer service
A analysis into the types of queries received by over 900 online sellers, and insights from six brands on overcoming their key challenges.
Are online marketplaces the shopping malls of the future?
Technology has undoubtedly changed the way consumers make purchases—but is it fair to say that online marketplaces will replace traditional malls in the future?