Your success as an Amazon seller depends on winning the Buy Box, which is where over 85% of sales take place. To do that, you need to know what it is, and understand how Amazon decides which products feature in it.
Tag: Amazon Buy Box
How to sell more on Amazon Business by winning the Buy Box
If you’re a B2B Amazon seller who’s yet to discover the benefits of using the Amazon Business platform you could be missing out on a huge cohort of potential customers. Read on to find out how your items listed on the platform can achieve the best results possible.
Amazon Seller Tools: Essential Amazon Software for 2020
eCommerce in 2020 is a fiercely competitive environment, so make sure you’re using the best Amazon seller tools to help give your business a competitive advantage
How to win the Amazon Buy Box webinar
How do the most successful Amazon sellers win the Buy Box? In our webinar, eCommerce specialist Lisa Byrne analyzes the essential performance metrics that Amazon sellers need to achieve in order to win the Buy Box. Sellers need to keep a close eye on their Account Health on Amazon Seller Central to see where there …
8 Ways to Optimize Your Amazon Product Listings
Think about the sheer number of products that are available on Amazon. It’s absolutely critical to optimize your Amazon product listings to get your products found. Amazon uses a secret algorithm to prioritize their product suggestions. It’s based on seller conversion metrics, like price, performance, customer satisfaction & sales history. One unavoidable truth is that …
Win the Amazon Buy Box with a repricing strategy you control
When I was a kid I climbed the steps to the highest diving board at the swimming pool, knowing my fear would inevitably stop me from taking the final step. One day, standing at the edge and looking down, determined to impress my friends, I decided to take the plunge. I hit the water awkwardly. …
5 ways to protect your margins over Black Friday week
Black Friday, do you love it, loathe it or just avoid it? Maybe you’re a little fed up with the hype, which seems to move up another notch every year. However you feel about the busiest shopping time of the year, it’s mainstream, it’s here again and it’s more important than ever for online sellers. …
Cyber Monday checklist for Amazon sellers
Getting Cyber Monday right Cyber Monday isn’t just the best deal-fuelled online shopping day for consumers – it’s the most competitive, and potentially the most profitable, time of the year for Amazon sellers. High sales periods bring different kinds of pressures for online sellers. Any part of the selling process can go wrong if you …