Mobile e-commerce is on the rise. According to eMarketer estimates, spending through smartphones and tablets accounted for 34.5% of total U.S. e-commerce sales in 2017. It’s expected to reach 53.9% in 2021, passing out desktop as consumers’ preferred device for online shopping, which means it’s more important than ever to have a mobile-friendly e-commerce site. …
Plenty of conflicting headlines about the future of net neutrality and its impact on e-commerce have cropped up in the weeks since the U.S. Federal Communications Commission’s (FCC) decision on December 14 to scrap it. And while many theories, mainly negative, have attempted to explain how the rules’ removal will affect online sellers, it’s still …
Amazon’s private label brands had almost $450 million in sales in 2017—and third-party sellers are catching onto this trend. On the outset, it seems like a simple way to make extra money on the marketplace— buy a generic product and sell it under your own brand. But what’s the catch? Even an easy idea has its …
As an e-commerce entrepreneur, you face three questions: do I produce products myself, do I produce in the United States, or do I manufacture abroad? Since you’re reading this article, you are probably leaning toward the last option. Producing products abroad, especially from Chinese manufacturers, will give your business strong margins and fast turnaround times—in …
Customers generally come to your e-commerce store because they are thinking of buying from you. Yet we all know that only a small percentage of your site’s visits will result in a sale. Optimizing your online conversion rates is vital if you want to drive profits in the new year. Let’s look at some ideas …
Nobody likes rejection. For online sellers, one of the ultimate forms of rejection is receiving a request for a return. It’s one thing if someone browses your store then chooses not to buy. But when someone makes a purchase, receives a shipment and then decides to return it, that really stings—and it only becomes harder …
Simple, valuable tips that you can (and should) implement to sell more on Amazon.
E-commerce sales in France are expected to eclipse €81 billion ($86 billion) before the end of 2017, according to the French E-Commerce Trade Association. But almost half of the country’s online shoppers (49 percent) are still skeptical of purchasing from foreign vendors. The reason: they’re doubtful that cross-border customer service is up to scratch and …